Digital Marketing Resources
The Solution for Genuine Marketing Connections
Wellness marketing is different than other forms of marketing. You can utilize the same techniques, but it requires a different approach than typical marketing efforts. Being mindful of your wellness marketing efforts is how you build that vital connection with your...
8 Proven Marketing Examples That Will Inspire Brand Loyalty
Brands have competition. So how do brands set themselves apart and build a loyal following? Successful brands are crafting marketing strategies driven by their company's mission and vision rather than focusing on their bottom line. Brand loyalty has shifted. As John...
3 Ways to Connect with Your Audience (New Guide)
Do you want to know how to attract, engage, convert and delight your wellness audience? Are you looking to avoid overwhelm and stay consistent with your wellness marketing efforts? Download this wellness marketing action guide, 'How to Create the Ultimate Wellness...
How to Self-Promote Without Ego (And Why It Matters)
Every business needs to promote themselves in order to reach new clients and increase brand awareness, wellness is no different. Self-promotion is a tricky marketing strategy that is necessary but can walk a fine line between over-promotion and keeping your audience...
How to Create a Thoughtful Wellness Marketing Strategy (With Examples)
Creating a wellness marketing strategy does not need to be complicated; it just needs to connect authentically. Your audience is looking for guidance and inspiration so crafting a mindful marketing strategy that provides value will build a loyal following. Therefore,...
How To Write Better Content To Inspire Your Audience
Content marketing is an essential element of your digital marketing success. Content is present in every aspect of health and wellness marketing strategy including your web content, social media posts, press releases, blog posts, downloads, and video. ...
Envisioning Your Wellness Marketing Strategy Goals (Infographic)
One of the most important things you need to do before you attempt your wellness marketing strategy is to really understand your business goals. Your business goals will determine how you approach any content, logos, social media, and website layout. These elements...
Branding & Marketing Your Business: What You Need to Know
Everything to do with branding and marketing your business needs to start with your website and internet presence. A website is an online storefront for your business; the presentation of what you have to offer, the culture of your company, your mission, and vision....
Press Releases: Keep your Audience’s Opinion in Mind
Press releases are an excellent strategy for marketing your business. They provide information to your local community or industry-specific media about important things going on within your company. If done correctly, it can get your business services or products in...