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Marketing

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How to Utilize AdWords to Promote Your Business

AdWord campaigns are a set of ads that are comprised of specific keywords, content, and bids that share a budget, location targeting, and other settings. Campaigns are often used to organize categories of products or services that you offer. Source Business owners can...

Marketing Tools For Valuable Business Connections

SEO, social media and content are all marketing tools that can potentially lead to valuable connections for your business. Your website sits in the center of all your marketing business models with different channels that drive traffic to the website and subsequent...

3 Tips for Identifying Your Unique Selling Proposition

[Tweet "Your unique selling proposition sets your wellness business apart from your competitors."] However, coming up with what makes you unique is sometimes tricky and requires some self-reflection. With so many competing wellness businesses it seems like everyone...

Establish Your Twitter Presence in 7 Easy Steps

Twitter has 313 Million active users.  Every element of your Twitter account showcases and reflects your business. It will extend your reach to drive more traffic to your website, create brand recognition, establish a presence to grow an engaged audience and also...

Envisioning Your Brand Goals

One of the most important things you need to do before you attempt your marketing strategy is to really understand your business goals. Your business goals will determine how you approach any content, logos, social media and website layout. These elements need to...

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