ENTITY AUTHORITY SYSTEM

Inside this system:

• Entity Mapping Toolkit
• Entity Context Optimization Checklist

Most teams skip this layer.

Without entity clarity, AI systems struggle to understand what your brand represents, which weakens citation, discoverability, and authority signals.

How to use this:

1. Complete the Entity Mapping worksheet first.
2. Identify core and supporting entities.
3. Run the Context Optimization checklist across your top 5 pages.

Clarity before scale.