by Kathleen Marrero
The health and wellness industry is continually advancing and evolving. Whether you’re informing people about new and improved products on the market or want to share a recommended diet and workout plan, health and wellness consultants always strive to provide their...
by Kathleen Marrero
Brands have competition. So how do brands set themselves apart and build a loyal following? Successful brands are crafting marketing strategies driven by their company’s mission and vision rather than focusing on their bottom line. Brand loyalty has shifted. As...
by Kathleen Marrero
Every business needs to promote itself to reach new clients and increase brand awareness to increase its revenue. Self-promotion is a necessary but tricky marketing strategy that can walk a fine line between over-promotion and keeping your audience aware of your brand...
by Kathleen Marrero
Content is present in every aspect of your online presence, including your web content, social media posts, press releases, blog posts, downloads, and videos. The approach to your content marketing efforts must be thought out with a focus on providing value to...
by Kathleen Marrero
Search Engine Optimization (SEO) is the process of improving a website to make it more relevant and user-friendly to searchers and search engines. “It starts with a website that is content-rich, user-friendly, and provides some value to whoever is searching for...
by Kathleen Marrero
Email Marketing is a cost-effective marketing strategy that presents opportunities for your business to reach current and potential customers. Email is one of the most powerful tools in marketing, allowing you to connect with customers, share information, and promote...
